Allied Health and Mental Health Marketing — Time Well Spent

Mental Health & Allied Health Marketing

Marketing that's built for
how your practice works.

Not a general agency guessing at your sector. Our team runs marketing specifically for psychology and allied health, so it's compliant, professional, and actually suited to how you get clients.

Let's talk about getting your time back →

Or call us on 03 9271 8222

AHPRA-compliant content 18 years in mental health & allied health Nothing published without your approval From $185/week

Why not a generic agency

A general agency doesn't know your world.

Most agencies treat a psychology practice like any other business. They don't understand the compliance rules, the referral relationships, or why a hard-sell approach can do more harm than good in your sector. So you end up either doing the marketing yourself, or paying someone who gets it wrong.

Our team is different. We work only with health practices, so everything we do fits how your practice actually runs.

What matters to your practice	Time Well Spent	Generic agency
AHPRA advertising compliance built in from day one	18 years of allied health and mental health context	Needs briefing every time
Understands Medicare, NDIS and referrer dynamics	It's our core business	General small business knowledge
Content that doesn't put your registration at risk	Compliance review on every piece	May use outcome language unknowingly
Integrated with your operations team	One team for admin and marketing	Separate supplier relationship
Pricing	From $185/week	$460–$1,150+/week typical

Stay Visible — marketing packages

Support that fits your practice.

Every practice is at a different stage, so the support flexes to match. Whether you need the essentials handled or a fuller marketing program, our team builds it around where you're at. That can include:

Blogs and helpful content
Social media
Email newsletters and Klaviyo
Referrer communications
Community management
SEO and getting found on Google
Video and other content

Starter

$185

/week · billed monthly

2 × blog posts/month
4 × social posts Facebook + Instagram
1 × Klaviyo newsletter
Google Business Profile management
eFax number setup
Monthly activity summary

Book a free call

Specialist knowledge a general agency can't offer.

Because we only work in health, your team knows what's appropriate, what keeps you compliant, and what genuinely works for practices like yours. You're not teaching an agency your sector, you're working with people who already know it.

Add-ons

Extend any package.

All add-ons are scoped and quoted before any work begins. Nothing added to your invoice without your agreement.

LinkedIn management

Page setup + 4 posts/month for referrer audiences

$199/mo

Second newsletter

Additional monthly send for clients or referrers

$199/send

Community management

Comments + DMs responded to in your practice voice

$299/mo

Ongoing SEO management

Monthly optimisation, content recommendations, reporting

$399/mo

Video production + editing

Short-form Reels — editing and formatting included

$299/video

SEO audit

Keyword review, on-page recommendations, written report

$499 once

How it works

Up and running in 30 days.

Free discovery call

20 minutes to understand your practice, your goals and whether we're the right fit.

Onboarding

Content profile, platform setup, first content calendar. All ready in Month 1.

Content in motion

Your content goes out consistently. You approve everything. Nothing is published without your sign-off.

Review and adjust

Regular check-ins keep your marketing improving over time, not just ticking over.

What clients say

The experience of working with us.

"Your team are helping me out so much with all my Workcover clients and they are frequently doing more hours than I anticipated. This is a wonderful outcome."

Mental health practice client

"I have always valued the support your team provides, and I want to acknowledge how much I appreciate the way she understands the needs of the clinic."

Clinic director

FAQs

Frequently asked questions

Common questions about AHPRA-compliant marketing for mental health and allied health practices.

What does AHPRA-compliant marketing mean for mental health and allied health practices?

AHPRA-compliant marketing means all advertising and public-facing content meets the standards set by the Australian Health Practitioner Regulation Agency. This includes no patient testimonials, no claims about clinical outcomes, no misleading language and no implied guarantees of results. Every piece of content we create for mental health and allied health practices is reviewed against AHPRA advertising guidelines before publication.

Can you use client feedback in allied health marketing?

Yes — with the right language and context. You can share client feedback about your service delivery — ease of booking, responsiveness, admin quality and practice environment — but not about clinical outcomes or patient progress. We always use the term client feedback rather than testimonials and ensure all content meets AHPRA advertising standards before it is published.

What marketing services do you offer for mental health and allied health practices?

We offer SEO, blog content, social media management, email marketing via Klaviyo, Google Ads and Google Business Profile management. All services are delivered by specialists with 18 years of experience working specifically with mental health and allied health practices. We do not take on general businesses — this is our entire focus.

How is Time Well Spent different from a general marketing agency?

We work exclusively with mental health and allied health practices. Our team understands AHPRA advertising guidelines, Medicare and NDIS compliance, practice management systems and the specific language and sensitivities of the mental health and allied health sector. A general marketing agency will not have this knowledge and cannot protect your registration the way we can.

Do you manage Google Ads for mental health and allied health practices?

Yes. We manage AHPRA-compliant Google Ads campaigns for mental health and allied health practices. All ad copy is reviewed for compliance before going live and we do not launch any campaign without conversion tracking confirmed. Google Ads is available as part of our Growth and Supercharge marketing packages.

How long before we see results from SEO for a mental health or allied health practice?

For low-competition keywords in the mental health and allied health space, practices typically see movement within 60 to 90 days of publishing optimised content. We target keywords with low difficulty scores first to generate early wins while building long-term domain authority. Our clients are in a niche with genuinely achievable organic rankings.

What social media platforms do you manage for mental health and allied health practices?

We manage LinkedIn, Facebook, Instagram and Google Business Profile for mental health and allied health practices. All content is AHPRA compliant and scheduled via Metricool. Content is written specifically for the mental health and allied health audience — not repurposed from generic templates.

Let's have a chat about your practice.

Tell us where you'd like more support, and we'll show you what would suit.

Let's talk about getting your time back

Free, and there's no obligation.

Or call us on 03 9271 8222 · hello@timewellspent.com.au

Marketing that's built forhow your practice works.